Monday, February 28, 2011

Facebook February Feature #8


Meet Katie Palladino, a consultant with Diaper Parties, by Everything Birth



Katie Palladino never envisioned just how her life could change after the birth of her first daughter in August of 2010. Before little baby Mollie came along, Katie was working as the office manager of a busy chiropractic office. Once Mollie was born, however, Katie knew immediately that she wanted to leave her job behind to raise her daughter from home. It was a leap of faith to do so; with her husband, Matthew, a full time student at Palmer College of Chiropractic, the family prayerfully set their trust on knowing the right financial solution would come along. Just a few months later, Katie found out about Diaper Parties. An avid cloth diaperer herself, she felt that this self-run business could be just the thing for her. Although she never saw herself as a direct sales or home party business type of person, she realized that it could be the right fit for her as long as it encompassed a topic she was passionate about. With her and her husband both passionate about chiropractics and holistic living already, it was an easy step for them to become enamoured with cloth diapering as well. In January, Katie took the plunge and became a Senior Consultant for Diaper Parties. In her role as a consultant, she has the opportunity to daily spread the word about how great cloth diapering is. She hosts home parties in which she can share her expertise and product knowledge with moms who are looking to find out about getting into cloth diapering or are looking to order products locally. Since Katie is the first consultant in her area (Quad Cities, IA & IL), she gets plenty of opportunities to be a terrific "go-to" person for moms needing more fluffy information. However, she still finds great support in the network of cross-country consultants throughout Diaper Parties.

For now, Katie has been primarily marketing herself locally, using flyers, word-of-mouth, and personal connections to help stir up interest in her cause. She has been successfully setting up Cloth Diapering 101 talks at local libraries, moms groups, hospitals, doctors' offices, and chiropractic practices. Very soon she will also be participating in several expositions and trade shows. Of course, she is also finding Facebook and the web to be a handy tool in connecting with people, though her primary focus will always remain local.

With her husband, Matthew, getting ready to graduate from Chiropractic College soon, the family knows that the Quad Cities are the place they want to stay. Though they moved to the Quad Cities originally intending only to go to school, they have created life-lasting bonds with new friends along the way. Together with this new family-like circle of theirs, Katie and Matthew have celebrated the births of many first babies and have found their lives deeply intertwined with their new friends by living out a close-knit Christian life together. They look forward to many years ahead with these dear friends. From a business perspective, Katie looks forward to Matthew operating a successful chiropractic office and herself becoming more well-established as a leader in cloth diapering for her community. They also look forward to expanding their family beyond just baby Mollie and dog Manny.




This is feature number 8 of 8 for our Facebook February promotion. Read all the features this month and then join us for a Facebook party TONIGHT, Monday, February 28th at 8:00 PM CST, where Katie and Diaper Parties, Quad Cities will be giving away a FREE bumGenius 4.0 in your choice of color and closure AND a FREE Econobum Intro pack (3 prefolds & 1 cover in your choice of available trim color).

94 comments:

Becky said...

I like that she has set up a cloth diaper 101 class!
rahuss85 at gmail dot com

Rockin' Momma said...

I like that she is doing Cloth Diapering 101 talks at local libraries, moms groups, hospitals, doctors' offices, and chiropractic practices.

ibbabies(at)gmail.com

Lorni said...

I love that she uses word of mouth to promote her business! such a smart business practice

lstanfield10 at gmail dot com

Anonymous said...

I love that she is local : )
Amber Searle
Ampink1226@sbcglobal.net

karissa soetens said...

I like that as a part of her model she is educating other parents in many different locations and platforms i.e. in doctors offices and doing cloth 101 talks!
karissa.soetens@yahoo.ca

sportschic012 said...

It great to hear that there a company out there to help mommas learn more about CD, as well as it being something shes passionate about!

sportschic012@yahoo.com

Michelle said...

I love that it's built around local business and leading the community.

therrienfamily@sasktel.net

The Pavlik Family said...

She personalizes the experience with her clients, making a family like atmosphere.
us.pavliks@gmail.com

Ashley said...

My favorite part of her business model is that she does cloth 101 talks! I would've loved to go to one of those when I was pregnant!

ashley_272 @ hotmail.com

hookskeinandblanky said...

She seems like a very smart lady and I love the fact that she has cloth diaper 101 classes! I wish they had those around here!!

Kimberly_guimond@live.com

simplyhippie said...

I love *everything* about her business model - I'm also in a direct marketing business ('those' parties), and LOVE the creative ways she's come up with to spread her business <3
slumberpartiesbyshai@yahoo dot com

The Trophy Wife said...

I love that she's promoting locally and getting the local medical professionals involved! I think that if you can get them to support CD'ing...that will help tremendously!

obsessionsottw at gmail.com

Keri said...

I love that shes local.. and now I totally want to do this!!!!

keribell89@msn.com

Cass said...

I like that she uses word-of-mouth and personal connections to promote her business.

vendetta.fiend@gmail.com

staceybenstroup said...

I love that she uses word of mouth to promote.. I would love to have a diaper party
little_gizmo2004@yahoo.com

Emmy said...

she rellies on word of mouth, and also is spreading the truthes about cloth
emmyab@ gmail.com

Ashley said...

i like that she is doing some major footwork to raise awareness about CDing! and i had no idea that they had a diaper party business. i must find out more...

ashley.garrett1429@yahoo.com

Carrie Phelps said...

I love that Katie is able to spread the word about how great cloth diapering is and working directly with families to inform them ... wow!!!
CarrieDust@yahoo.com

Riggslacey said...

I love that she is able to support her family with cloth diapers and is spreading the word.

mellorlacey at yahoo dot com

Sam said...

I like that she goes to local areas that moms would frequent to get the word out about her business.

mom_momx2 AT hotmail DOT com

Ashley said...

I love that she does diaper parties and classes to spread the word about cloth diapers!

anw1107@aol.com

CC said...

I like that her business model helps spread the word about cloth diapering! We need more people to know how great it really is!
ccatsoon@yahoo.com

Tiffany said...

I love that she is doing Cloth 101 classes to try and educate and get more people interested in cloth. It is so easy and I really believe if more people tried it they would stick with it and love it.
etwilkins at gmail dot com

Mama Violet said...

Being passionate about what you're selling is key. I think that spells success. Love it.

mamavioletak at gmail dot com

Amber said...

I love the idea of at home diaper parties...what a great way to connect with other cloth diapering mamas and/or learn the ropes on cloth diapering if you are first timer.

and_amber420@yahoo.com

Anonymous said...

I love that she's here to help people start cloth diapering! That is so great!
laura.leathers@yahoo.com

Cynthia24x7 said...

what I like best is her diapering 101 classes that she runs practically everywhere! c.hort(at)cox.net

KarilynAley said...
This comment has been removed by the author.
Carrie said...

It's awesome that she gets to show people that she is promoting the diapers to her hands-on experience using them!

carrie_anng@yahoo.com

Dede Reneh said...

I love that he is promoting CD & able to spend time with her baby girl who is not much older than my sweet boy!! Very cool that their are cloth diaper parties!

<3 Dede
WithAllYourHeart@hotmail.com

~*~Taya~*~ said...

I like that she uses word of mouth advertising and is the "go to" person for fluffy questions.
tayarmj520@gmail.com

Christie said...

I like that she is using word of mouth to promote her business and that she is setting up cloth diapering 101 classes. That will be very helpful for families that are on the fence about using cloth.

christiedickson@gmail.com

Nicolette May Capuano said...

I love that Katie has a cloth diapering 101 class that she holds in places such as libraries. What a wonderful way to get the word out.

nicoletteamay@yahoo.com

Living the Thrifty Life said...

I love that she is able to provide a service like Diaper Parties, to help moms discover the right cloth diaper for their own needs...That's one of the biggest challenges, is finding what works for you....


amy@thriftywifey.com

KarilynAley said...

i love that she describes herself and her family as Christian. that's amazing <3 -- i guess that's not business-model related in an obvious way, but honestly I think it says a lot about who she is and how she would run her business.

karilynaley at yahoo

beaglenutty said...

So cool that she is doing the classes on cloth diapering! Wish we had some of those here.
beaglenutty at yahoo dot com

Elizabeth said...

i love that she gets so involved and makes it personal with those she is helping.

adylin.lyla@gmail.com

Hillary said...

I never knew that there was a forum for mummy's to be cloth diaper reps!! So awesome!! Again, another beautiful family..!!

hillbills95 at yahoo dot com

Rachel D. said...

I like how she hands out flyers and visits local places to spread her cause. And she is local to my area!

annie8cu at yahoo dot com

Ashley said...

I would love to take one of her "Cloth Diapering 101" classes - I'm sure it would be extremely interesting and informative for a newbie like me! Best wishes to Katie and her family!

Kim McIntosh said...

i like that katie's business focuses on starting at the grass routes community level where words and effort really count and true education is possible
mcintosh dot kimberley at gmail dot com

Lilly and Tabytha Herin said...

I love that she helps others CD! I try and educate people whenever I can!

herintwinsmom@gmail.com

Christine said...

I like that she is offering CD 101 classes to educate those new to CDing to promote her business!
christinemcarlson@msn.com

beth said...

I like that she has taken a grassroots approach to getting word out...going to the people who matter(moms and dads!), not spending lots of time and money with flashy ads and stuff.
goodkarmacan at yahoo dot com

Beth @ Sand To Pearl said...

Love that she does cloth diaper 101 classes. I've been teaching my friends about cloth diapers, and yeah, it's a blast.
bfcourage at yahoo dot com

dailymom said...

I love that this business allows her to support her family while she is staying home to raise her daughter.
heididaily at gmail dot com

jamiebartley said...

I like that she is spreading the word through cloth diaper classes

jamiebartley(at)aol.com

kde423 said...

i love that she has made a career out of cloth diapering!

kde423@gmail.com

Kelsey said...

I love that she does the cloth diapering 101 talks! Wish someone in our community would do them! kelseylynn_05@yahoo.com

Lara + Chris said...

I love that she took the initiative and is doing so much with the local community!

largirl at yahoo dot com

Aimee said...

that she is local and that she wants to help others learn about cloth diapering!

aimee murad at gmail dot com

sally zinger said...

i like that she can share her expertise and product knowledge with moms who are looking to find out about getting into cloth diapering or are looking to order products locally. Good for her!! sjzinger@rogers.com

Jenna said...

I am amazed that she quit her job when the probably really needed that income to stay home with her daughter. I could never be that brave! I am so glad she found something she loves to do and can be with her daughter. I wish I could stay home with my son but as the higher income/insurance carrier of the family I can't. :(

jnaves@monsanto.com

pstorme said...

I love how she is teaching and educating others about cd.
pstorme at verizon dot net

Leasha said...

Love that she does Cloth Diapering Classes. I would have loved to go to a class like that before my son was born!

leashae_18 at hotmail dot com

K. Camille Stevens said...

I think it's great that she's been able to really make the business model of the larger "Diaper Parties" company her own. She obviously has a lot of flexibility to reach out in her community and she's making the most of it!

kat.c.stevens(at)gmail(dot)com

greatdeals2010 said...

I like how she wasn't afraid to just do it! She seems like she takes a very personal approach to her business, very hands on! I think we can all learn from her way of doing things
kershuk at comcast.net

morenodaisy said...

I like that she has set up a cloth diaper 101 class ❀◕ ‿ ◕❀

morenodaisy@yahoo.com

Reyka said...

I love the idea of the Cloth 101 Classes!

reykasmith@gmail.com

claudilia said...

I like the she isnt limiting herself to just word of mouth or Facebook, but she is very involved with the community to help her business grow.
claudilia@yahoo.com

Savvy Spending Mommas! said...

I love that she has a cloth 101 class and uses word of mouth to promote her diaper parties!


Megan Ward
Coupon.junkie@hotmail.com

Megan said...

I like that she's a business woman and CD evangelist. ichigooverflow at gmail dot com

The Clothspring said...

I like her grass roots approach to her business. Networking is the number one way to build a business and I am sure she will be successful.

theclothspring at htoamil

Nina said...

I like that she does Cloth 101 talks to spread the word about cloth diapering!
Nina
arenscm at gmail dot com

Kristen said...

I love that she talks at hospitals and to doctors!
husskl at comcast dot net

Jaimie said...

I love the idea of Diaper Parties! It's like Tupperware parties only better! :) I'd love to attend one.
jaimiemildred at gmail dot com

Alex said...

Love the cloth diaper 101 talks!
WIsh they had those everywhere!

markafisher7@yahoo.com

Angela Noelle said...

I love that her & her husband are all for natural health & living. They go hand & hand with cloth. Aparker528@gmail.com

lulu said...

i like that she is doing cloth diaper 101 classes

lulio163 at hotmail dot com

Shannon said...

I really enjoyed reading about her Cloth Diaper 101 class. I wish I had one of those around here!

catamo said...

I love the idea of cloth diaper 101 classes.
catamorg (at) gmail (dot) com

jdm2551 said...

I have never heard of hospitals/libraries etc having someone come in to talk about CD'ing. When I had my babies, there was someone to talk about breastfeeding but not diapering. I know what she is doing is helping others learn the imporants of CD'ing and I love that!! Neat idea!!
lovemyhnk@yahoo.com

stacythemagnificentmommy said...

i love that she promotes them locally! the best way to really teach people is to get them to see the new cloth in person. awesome!
hancoci_s at msn dot com

mrsweiss said...

i love thats shes a local business and uses work of mouth to advertise. Supporting cloth diaper and teaching others is such a great thing to do more people really need to find out how amazing it is to use them!!
mrsnaweiss@aol.com

Manager to Mom said...

Diaper parties sound like a great way to introduce folks to cloth diapering. There is SOO much information out there, so many diaper types, washing methods, etc. that the learning curve can feel overwhelming! (I know it did a bit for me.)

kristy_anstett at yahoo dot com

Ashley said...

I love that she teaches others how to use cloth diapers!

ashleyrwarner@live.com

LoveLivesHere said...

I love how she realized she could run a business if it was something she was passionate about!

loveliveshere2@yahoo.com

Incredimom said...

Hmmm, diaper parties are a novel idea!!! I love that she is a Christian. This article actually put some ideas in my head! WTG, mom!!
terena27@gmail.com

Jen said...

I love that she teaches others about cloth diapers.

Mommygoingreen4@yahoo.com

Kayla P. said...

I love that she does cloth 101. so helpful
kjcinnamongirl@gmail.com

Amber said...

I like that she gets to do something she is passionate about! And facebook is a must for marketing these days. ambrosia1012@yahoo.com

Andrea G. said...

She really reaches out in every place she can to spread the word, and her education-based business is exactly what people need.

a underscore stro at yahoo dot com

Anonymous said...

Love that she helps others by teaching cloth diapering!

Samhally@sbcglobal.net

Meagan said...

I like that she has a cloth diaper 101 class, too cool!!

Ladybug0700@yahoo.com

Colleen M said...

I like that hers is a home party business where new parents can see, feel and get advice on cloth diapering.

colljerr at comcast dot net

Cassie Sublett said...

Love that she is local


csublett25@gmail.com

Winterose said...

I love that she is doing stuff locally and has set up diapering classes to aid in educating others on the benefits and how toos.

whitewinterose21@yahoo.com

Stacey said...

The diapering 101 is an awesome idea and word of mouth is always the way to go.
staceymison@gmail.com

boyzrule said...

I like that she will do her cloth diaper 101 class just about anywhere!
dmoretti1967 at yahoo dot com

emptyspeculation said...

love the cloth diaper 101 classes... would love to host some of those myself

emptyspeculation at hotmail . com

Mike said...

I like how she combines cloth diapering and chiropractic medicine
demimo at cox dot net

LiamMatty said...

I love that faith and determination are a big part of her business model! With that kind of faith, hardwork and determination you cannot go wrong!
ink-ink2010@hotmail.com

Anonymous said...

I like the cloth diap. 101 classes. It's a great way to promate cding!
trisbog@aol.com

Higgs Happenin's said...

I like that she keeps her business small for her family's sake. I also love the idea of being a diaper consultant and holding parties and doing self advertising. What a great idea, and with so much social media around these days there's no reason why she shouldn't! You go girl.

britbakow at gmail dot com